Joining the Stanley Black and Decker team means joining one of the worlds largest, fastest:growing, and most dynamic companies. Stanley Black and Decker is a world:leading provider of tools and storage, commercial electronic security and engineered fastening systems, with unique growth platforms and a track record of sustained profitable growth. We have been globally recognized as one of the most innovative, sustainable, and rewarding companies in the world.
Scope:
We are hiring a full:time E:Commerce Search Specialist to join our Global Customer Experience (GCX) team within our Global Tools and Storage (GTS) Division. In this role,
you will optimize e:commerce product listings in order to improve our product rankings and brand visibility on retailer websites.
You will develop strategies, implement optimizations, analyze results and generate performance reports. You will also have a strong understanding of how to optimize product copy to increase conversion rates and product visibility. This means you will have a balance of analytical, SEO and project management experience, while working in constant collaboration with many parts of the organization : including Product, Channel, and Brand Marketing teams.
This position reports to the Search Manager and is based in Maryland, USA.
Responsibilities:
: Identify and implement opportunities to drive customer demand on retailer websites.
: Optimize e:commerce product copy to increase rankings and conversion rates.
: Establish and implement best practices for eCommerce product copy.
: Collaborate with the Brand and Studio teams to create optimized content.
: Implement e:commerce content through coordination of vendors, retailers and internal resources.
: Manage timelines and projects within Workfront and coordinate directly with project teams.
: Evolve e:commerce best practices through competitive benchmarking, customer insights, A/B testing and feedback from cross:functional partners.
: Educate internal stakeholders on e:commerce search best practices throughout the organization.
Requirements:
Our ideal candidate will have a successful track record of optimizing the search performance of ecommerce products. He/she will be results:oriented with strong project management abilities.
: Fluency in English required
: Excellent analytics, organizational and coordination skills
: Bachelors Degree in marketing, communications or related field is required.
: 2+ years experience in SEO and ecommerce.
: Strong written skills with an understanding of how to write effective sales copy.
: Strong leadership and communication skills:verbal, written, and interpersonal.
: Ability to travel to support deployment and implementation globally.