OverviewMOST CREATIVE MEDIA AGENCY NETWORK | 11 TIMES IN A ROW BY THE GUNN REPORTADWEEK'S GLOBAL MEDIA AGENCY OF THE YEAR 2019 & 2020OMD USA is a proud part of the global OMD network. In the US, we have 2,250+ people across 9 offices, dedicated to delivering insights that unlock demand potential, ideas that ignite consumer desire and results that accelerate business growth for our clients. We are a dynamic, creative and influential agency network that collectively combines to make OMD the most awarded agency network in the world. Qualifications Bachelor's degree, preferably with a concentration in Advertising, Marketing, Communications and/or related field1+ years of digital media buying, negotiation and implementation experience in an agency environment is requiredAptitude for mathematical concepts and an understanding of the digital marketplaceAvid explorer and user of multi-digital vehicles; knowledge of the relationship opportunities between on-and-offline mediaAble to understand application of, use of industry tools such as (DDS/Prisma, ComsCore, Nielsen, AdViews, eMarketer, etc.)Excellent presentation, verbal, and written skills Responsibilities The Associate Manager, Digital Activation is the day-to-day steward on the business and is on the front lines of developing and activating both tactical and custom digital recommendations to meet our clients' goals. They are a Digital native, curious about unique emerging opportunities and prepared to provide a point-of-view, recommendation, and optimization recommendations based on campaign performance. They are the primary contributor to the development of the Associate(s), guiding them through the fundamentals of the planning process (inclusive of partner evaluation, negotiation, reporting, optimization, insight generation, billing, etc.), while also being a key touchpoint to stakeholders across the organization and the client for day to day management and support.Digital NativeCraft and execute innovative and tactical plans that deliver against and the overarching brand and business objectivesEvaluate and assess vendors using proprietary research tools and industry knowledgeNegotiate and execute media buys, collaborate with digital partners to develop test and learn opportunitiesParticipate or lead campaign activation and provide client updates on campaign statusMarketplace NavigatorBe up to speed and fluent on the ever-evolving digital landscape and industry trendsAttend publisher meetings and develop expertise in digital opportunities, new technologies, digital platforms, innovation, research insights and capabilities, industry learning, etc.Collaborate with inter-agency teams and external partners (such as creative agencies, PR, etc.) to manage client needs across all campaign layersProcess DrivenResponsible and accountable for providing visibility into RFP and plan submissions within the internal planning process to identify opportunities for added client benefits and savingsManage trafficking process with outside agencies/publishers, perform campaign QA, retrieve creative specifications from publishers, and coordinate with creative agencies for asset delivery and campaign launchMaintain the client billing process with the AssociatesAnalyticalAnalyze and optimize plans based on KPI's and surface insights from data for client reportingDevelop and present client facing reports on a variety of topics (i.e. results, competitive, billing, etc.)Solutions and Priority OrientedHelp navigate challenges and find solutions and not be afraid to ask for helpStay on top of client deliverables and ensures on time deliveryDevelop and train the Associate(s), via mentorship, arrange training sessions and manage their daily workflow/tasksCompensation Range: $40,000 - $75,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, Benefits include: health/vision/dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation, sick, personal days, paid parental leave, and paid medical leave, STD/LTD insurance benefits.
